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Life is Good

The Book

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Entertaining yet profound, easygoing yet powerful, this engaging book reveals how to tap into the hidden power of optimism. Beginning with their upbringing in working class Boston and following the arc of their lives from postgrad wanderlust to the birth of a small business, Bert and John use their experiences to illuminate the ten superpowers on which optimism is founded - from humor and compassion to gratitude and authenticity. Capturing their buoyant, community-focused outlook and supplementing with top-ten lists and the company's iconic stick-figure illustrations, this book doesn't preach. Instead, it offers lighthearted, practical self-help that will inspire and empower readers to embrace their lives with delight and daring.

In 1989, brothers Bert and John Jacobs designed their first T-shirts. They began selling their designs in the streets of Boston and out of an old van at colleges and street fairs. Today, the company offers more than 900 different items in 14 categories, and products are sold in approximately 4,500 retail stores in the U.S., and in 30 countries worldwide.

  • Publisher: National Geographic (September 1, 2015)
  • Length: 272 pages
  • ISBN13: 9781426215704